Remember the thrill of browsing the aisles of a video store, searching for the perfect movie for a Friday night? Now, what if someone told you that experience could be distilled into a bright red kiosk? Redbox wasn't just a rental service; it was a cultural phenomenon, a disruptive force that reshaped home entertainment.
Founded in 2002, Redbox capitalized on the booming popularity of DVDs, offering a convenient and affordable alternative to traditional video stores and the burgeoning mail-order DVD services. At its peak, Redbox operated over 40,000 kiosks across the United States, a ubiquitous presence that redefined how Americans accessed movies. The concept was simple: rent a DVD for a low price, keep it for a night, and return it to any Redbox location. This simplicity, coupled with strategic placement in grocery stores and other high-traffic areas, proved to be a winning formula.
Category | Information |
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Name | Gregg Kaplan |
Title | Founder & CEO of Redbox |
Career Highlights |
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Redbox Start Date | 2002 (while at McDonald's) |
Redbox Exit Date | August 2012 (as President and COO) |
Other Roles |
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Source |
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