Is the allure of radiant, effortlessly chic skincare too good to be true? The obsession with Summer Fridays is real, and it's time to dissect whether the hype matches the reality. We delve into the coveted brand, examining if its price tag aligns with its performance and exploring the science behind its cult following.
Founded in 2018 by the influencer duo Marianna Hewitt and Lauren Gores Ireland, Summer Fridays swiftly captured the attention of beauty enthusiasts worldwide. The brand's aesthetic clean lines, minimalist packaging, and evocative product names whispers of Californian ease and luxury. Launching initially with the Jet Lag Mask, Summer Fridays rapidly expanded its range, solidifying its place in the competitive skincare market. The founders' impressive combined Instagram following of over 1.3 million propelled the brand's visibility, demonstrating the undeniable power of social media in shaping consumer preferences. But beyond the carefully curated Instagram feed, do the formulations stand up to scrutiny?
| Name | Marianna Hewitt |
| Born | Los Angeles, California, USA |
| Nationality | American |
| Occupation | Entrepreneur, Influencer, Beauty Blogger |
| Known for | Co-founding Summer Fridays skincare brand, beauty and lifestyle influencing |
| @marianna_hewitt | |
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| Professional Information |
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| Reference Link | Summer Fridays Official Website |
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